More selected projects

GEEF VRIJHEID DOOR

Nationaal Comité
4 en 5 mei

2016

In the Netherlands, Liberation Day (Dutch: Bevrijdingsdag) is celebrated each year on May 5th to mark the end of the occupation by Nazi Germany during World War II. The 4th of May is "Dodenherdenking,"; Remembrance day for people who fought and died during World War II and in all wars after WWII.

With this campaign we put the focus on 'Vrijheid' (freedom). The second world war ended more than 70 years ago, but still today the people of the Netherlands profit from the freedom they live in. But freedom also comes with responsibilities. With this campaign we ask people to pass on freedom and help it stand for all generations to come.

Agency:
KesselsKramer
Creative & Art-direction:
Gijs van den Berg
Copywriter:
Rufus Ketting
Strategy:
Sanne van Ettinger,
Matthijs de Jongh
Production:
Amy van der Veer,
Marieke Hoogendijk
Director Film:
Simone van Dusseldorp (Fat Fred)
Photography:
Blommers/Schumm
Online:
Eerens+Gadiot